2026 Rolls-Royce Cruiser just pulled the curtain on their 2026 Cruiser, a pickup truck that’s equal parts beast and ballerina. Launched last month at their Goodwood headquarters in England, this thing is set to hit U.S. showrooms early next year. It’s the first full-on truck from the British luxury icon, blending that signature opulence with real-world grit. At around 7,700 pounds towing capacity, it’s got the muscle to back up its million-dollar vibe. Let’s dive in.
A Design That Screams “I’m Here, Deal With It”
Picture this: You’re cruising down Route 66, and suddenly, a floating fortress on 24-inch wheels glides by. That’s the Cruiser. It takes the Cullinan’s boxy SUV swagger and stretches it into a proper bed out back—perfect for loading up golf clubs or a weekend’s worth of camping gear. The front? That massive Pantheon grille shines like polished silver, flanked by slim laser headlights that pierce the night better than a lighthouse. Sleek lines curve over flared fenders, hiding massive tires that whisper over pavement. Inside, it’s a leather-wrapped cocoon with wood accents that smell like a high-end cigar lounge. Starlight headliner? Check. Massage seats that adjust to your mood? You bet. This isn’t just a truck; it’s a rolling statement for the guy who wants his F-150 to feel underdressed.
Power Under the Hood: Quiet Thunder
The Cruiser’s twin-turbo V12 pumps out over 600 horses, rocketing you from zero to 60 in a lazy 4.5 seconds. Yeah, lazy, because why rush when you can glide? All-wheel drive keeps it planted on rain-slicked highways or dusty backroads, and that eight-speed auto shifts smoother than your grandma’s quilt. Top speed? Capped at 155 mph for sanity’s sake. Fuel economy hovers around 15 mpg city, 22 highway—not eco-warrior stuff, but hey, you’re not buying this for carpools. It’s all about that silent surge, where the world fades and it’s just you, the road, and a whisper of power.
Smart Features That Read Your Mind
the Cruiser’s got a 13.5-inch digital dash that’s basically a sci-fi tablet. Voice commands anticipate your needs—like dimming lights for a sunset drive or queuing up jazz when it senses you’re chilling. Adaptive cruise control learns your habits, and the rear camera doubles as a drone feed for off-road spotting. Customizable ambient lighting shifts hues to match your playlist, and over-the-air updates keep it fresh without a dealership trip. Safety? Level 3 autonomy means it can handle traffic jams solo. For the practical side, the bed has powered tonneau cover and tie-downs that glow in the dark. It’s luxury tech that doesn’t make you feel like you’re piloting a spaceship—just a smarter version of yourself.
The Price Tag: Ouch, But Worth Every Penny?
Here’s the kicker: Showroom sticker starts at $425,000. Yeah, you read that right—before options like bespoke paint or a fridge that chills champagne. Fully loaded? Easily north of $500K. Warranty’s four years unlimited miles, because Rolls figures you’ll be too busy living large to worry about odometers. It’s not cheap, but neither is owning a private jet. For context, that’s pricier than a loaded Escalade, but you’re getting heirloom-level craftsmanship.
